• Public Relations Handbook

Autor: Otis W. Baskin Publisher: ISBN: 564 File Size: 7,14 MB Format: PDF, Kindle Read: 1800 Provide your students with a thorough understanding of public relations practice with a text that incorporates the experiences of practitioners with the theoretical perspectives of scholars. The fourth edition features increased coverage of technological change, diversity and expanding global markets, and their impact on the profession.

Public Relations Handbook

New co-author Dan Lattimore, APR, brings a wealth of professional experience, and years of public relations teaching to this edition. Autor: Jacquie L'Etang Publisher: Routledge ISBN: 131791886X File Size: 10,64 MB Format: PDF, Kindle Read: 2342 Critical theory has a long history, but a relatively recent intersection with public relations. This ground-breaking collection engages with commonalities and differences in the traditions, whilst encouraging plural perspectives in the contemporary public relations field. Compiled by a high-profile and widely respected team of academics and bringing together other key scholars from this field and beyond, this unique international collection marks a major stage in the evolution of critical public relations.